World Mass Customazation & Personalization Conference 2020

Towards Sustainable Customization:
Bridging Smart Products
and Manufacturing Systems

November 2nd – 5th 2020
Aalborg City University, Denmark

CARV 2020

8th Changeable, Agile, Reconfigurable
and Virtual Production Conference

Keynote Speakers

  • Professor Hoda ElMaraghy, Canada
  • Professor Frank T. Piller, Germany
  • B. Joseph Pine Junior, USA


  • Changeability, flexibility and re-configurability
  • Sustainability, de-manufacturing and re-manufacturing
  • Virtual, digital and smart factories
  • Product/process Co-evolution
  • Human-machine interaction and smart automation

MCPC 2020

10th World Mass Customization & Personalization Conference

Keynote Speakers

  • Professor Frank T. Piller, Germany
  • B. Joseph Pine Junior, USA
  • Professor Hoda ElMaraghy, Canada


  • Digital business models for mass customization
  • Sustainability, circular economy and mass customization
  • Success factors and best practice
  • Open innovation and customer co-creation
  • Choice navigation and configuration management

Key dates

Call for Papers

Oct 1, 2019

Submission of Special Session Proposal

Jan 31, 2020

Submission of Abstract

Feb 28, 2020

Submission of Full Papers

Jun 2, 2020

Submission of Revised Papers

Aug 7, 2020

Submission of Camera-Ready Papers

Aug 28, 2020


Nov 2-5, 2020